“Was not their mistake once more bred of the life of slavery that they had been living?—a life which was always looking upon everything, except mankind, animate and inanimate—‘nature,’ as people used to call it—as one thing, and mankind as another, it was natural to people thinking in this way, that they should try to make ‘nature’ their slave, since they thought ‘nature’ was something outside them” — William Morris

Saturday, June 11, 2011

Frack That

I mean honestly, what a perfect name, somewhere between FRAT and FUCK. It sounds like what frat boys do to one another and now they're doing it to Earth, and to everyone's water pipes.

This needs to be on everyone's list to stop now. Those smarmy Chevron ads where they talk about being such high tech sensitive understanders and drillers now make sense.

1 comment:

Paul Reid-Bowen said...

It’s also an amusing and unfortunate coincidence that everyone’s favourite recent US Sci Fi series, Battlestar Galactica, has used frack in place of fuck. Myself and many friends simply can’t watch references to hydraulic fracking and this form of gas extraction in the news without a smile (or a Beavis and Butthead style snigger, which isn’t a good thing for forty five year old to admit).
The working titles of all of my current book chapters also feature ‘fracked’ (“We’re All Fracked”, “Sytemic Reasons we’re Fracked”, “Psychological Reasons we’re Fracked”, “Escapes from Being Fracked” and “The Inevitablity of Being Fracked”). I doubt I’ll get it past the publishers, but they capture the tone and content quite effectively.